In Concept, your goal is to
guess words through the association of icons. A team of two
players – neighbors at the table – choose a word or phrase
that the other players need to guess. Acting together, this
team places pieces judiciously on the available icons on the
game board.

To get others to guess “milk”, for example, the team might
place the question mark icon (which signifies the main
concept) on the liquid icon, then cubes of this color on the
icons for “food/drink” and “white”. For a more complicated
concept, such as “Leonardo DiCaprio”, the team can use the
main concept and its matching cubes to clue players into the
hidden phrase being an actor or director, while then using
sub-concept icons and their matching cubes to gives clues to
particular movies in which DiCaprio starred, such
as Titanic or Inception.

The first player to discover the word or phrase receives 2
victory points, the team receives points as well, and the
player who ends up with the most points wins.